Saloni Kilam Rampal – Founder, Author & Photographer

Saloni holds a Master’s degree in English Literature and Majors in Marketing Communications. She comes with around 15 years of professional, corporate experience in Brand Marketing and Public Relations.

Prior to blogging she was General Manager (Marcom) of NYC Listed Food Brand and looking after Asia-Pacific markets. During her stint with the company she was instrumental in achieving the prestigious Awards for the company.

  • INDIAN POWER BRAND with Global Edition 2011 Award; a Plan Man Marcom Initiative.
  • SUPERIOR TASTE AWARD for its Top Two Brands by International Taste & Quality Institute Brussels Year 2012.

Calling it quits and moving on from a settled corporate life, she preferred to join the bandwagon of travel bloggers & social media influencers and pursue her growing interest for adventure & travel exploration.

Travel blogging, writing and digital nomading is a passion and comes naturally to her. When she is not globetrotting, she is exploring her home country ‘Incredible India’.

She loves to read different pieces of literary work or anything that comes from the heart in any field or walk of like, write about travel, culture, adventure, fitness, affordable luxury and food. She is an ardent fan of East Asian Food and her day starts with a “Surya namaskar” and her favorite detox tonic.

WORK WITH ME

Perplexed how to transform your product/ service to a label termed “Brand”. Need direction in adding value to your business through reviews that matter in today’s social media world.

Whether you are a tourism board, travel Company, online player, property, product or service, I am available to turn your objectives into winning solutions.

Connect with me on [email protected] and we will ensure a new dimension to your business, product or service- different, thoughtful and engaging!

SERVICES OFFERED

Brand Development & Social Media Strategy

Communicating the right message in a highly charged digital world can be challenging. I offer social media consulting for destinations, product, services that want to focus on authenticity and engagement.

Content Creation

Need to present a fresh, new perspective of your destination or brand? Interested in adding that extra zing with a personal touch to your consumers through food, adventure and culture? As a travel personality, I talk, share and express your brand as an experience worth noticing.

The Digital Story

Writing a personal experience of your trips, destination or offering through blogging and social media coverage (e.g., Twitter, Facebook, Instagram and Pinterest)

Enchanting Photography

HD Photography with graphic and text overlay for increased engagement on social media.

Trending Videos

Travel hosting and professionally produced and edited YouTube videos. Showcase your destination through the eyes of a world traveler!

Blog for a Cause

“We can’t help everyone but, everyone can help someone”. Opinions and voice for a noble cause is a responsibility and at Gypsyescapade we are passionate about helping others. If you are a NGO or a charitable organization and would like to collaborate with us fundraising or promoting social sponsorship campaigns; please feel free to contact us.

EDITORIAL POLICY

I don’t accept posts and pictures of uninvited guests under my editorial policy. Please do not share any uploads for the sake of my loyal, dedicated readers. This blog is purely based on my trips and personal experiences without any intention to create bias or favoritism. My recommendations and reviews about places, products or service are entirely based on my engagements, understanding and involvement with them. I avoid commenting or reviewing places, product or services which I haven’t personally experienced.

HOW DO I CHOOSE MY RECOMMENDATIONS?

Most of my recommendations are based on personal experiences but I do recommend few product materials posted by companies after extensive research via forums, articles, white papers and user reviews on sites like Amazon, E-bay and others. I firmly believe user review is an important tool to recommend a product or service as it’s based on valuable experiences and insights. Some recommendations on my blog have ‘Expert views’.